Seller Central Management
Ongoing management and monitoring of Amazon Seller Central operations.
I'm Mudassir Raza, an independent Amazon service provider providing full Amazon account management — Seller Central operations, catalog and listings, advertising, account health, FBA and reporting — for brands that want one person accountable for the whole account.

Amazon Growth & PPC Expert · Amazon PPC Manager
I provide ongoing Amazon account management for brands that need a specialist to manage the day-to-day performance and growth of their marketplace business.
From Seller Central operations and catalog management to advertising, account monitoring, reporting and listing optimization, I work inside your existing Amazon account using the access required for the services you authorize.
Ongoing management and monitoring of Amazon Seller Central operations.
Management and maintenance of product information, variations, attributes and catalog content.
Optimization and maintenance of Amazon product titles, bullets, descriptions, backend keywords and listing content.
Campaign structure, targeting, bids, budgets, search-term analysis and ongoing performance optimization.
Monitoring account health, listing status, operational issues and important Seller Central changes.
Analysis of sales, orders, conversion, advertising performance and marketplace reports.
Investigating Seller Central problems and communicating with Amazon support on behalf of authorized clients.
Shipment planning, prep and labelling compliance, restock timing and inventory health.
The figures below are cumulative across client accounts I have managed. Of that total, $51M+ is directly evidenced by the Seller Central screenshots published on the case studies page; the remainder comes from accounts covered by confidentiality terms. Past performance does not guarantee future results.
Each figure below comes from one individual client engagement and is backed by the Seller Central or Advertising Console screen it came from. Past performance does not guarantee future results.
£43,739 → £637,689 in ordered product sales, with TACoS coming down from 20% to 9% at the same time.
From 72.85% to 16.57% in a single month — spend down 46% while ad sales more than doubled.
£1,195 of ad spend against £16,699 in sales — and £3,341 of net profit, up 214%.
879,525 orders between July 2021 and March 2023, held at a 10% TACoS, reaching a leading category position during the engagement.
231,116 orders in the first half of 2023, up 10% year over year on an already large base.
Cumulative across client accounts and brands. Open the case studies to see the screenshots behind each number above.
Real Amazon sellers, filmed on their own cameras. No scripts, no actors — just what changed for their accounts.
“I was burning budget with nothing to show for it. Mudassir cut the wasted spend, sharpened my focus, and scaled my sales faster than I ever thought possible.”
“My ACOS was eating my profits and my rankings were stuck. Mudassir dropped ACOS to 25%, pushed my listings up organically, and turned my Amazon store into real, sustainable growth.”
“Launching in the coffee mug niche felt impossible — too saturated, too competitive. In just 90 days, Mudassir turned my launch into a ranking, profitable Amazon listing.”
“I was getting the clicks but barely any sales — my listing just wasn’t converting. Mudassir rebuilt every inch of it — images, copy, A+ content — and turned wasted traffic into real revenue.”
“Coffee syrup on Amazon sounded simple — until I tried it. Tight margins, brutal competition, strict category rules. Mudassir dialed in my ads, rebuilt my listings, and turned my brand into a profitable, scalable winner.”
I am Mudassir Raza, an independent Amazon service provider focused on helping brands manage, optimize and grow their businesses on Amazon.
Most brands end up with an ads freelancer, a listing writer, a designer and a VA — all pointing at each other when sales dip. I work differently: one person accountable for ads, listings, logistics and creative, so every decision lines up with the same target.
My experience covers Amazon advertising, Seller Central management, catalog and listing optimization, account performance, reporting and marketplace growth across multiple Amazon marketplaces.
My approach is simple and unglamorous. Find where money is leaking, fix the highest-impact issue first, measure it, then move to the next one. No 40-page reports nobody reads, no dashboards that hide the truth — just a clear picture of what changed, what it earned, and what's next.
Pick a single service or hand over the whole account. Each one is scoped in plain English, with deliverables you can actually check.
Campaign architecture rebuilt around search intent, disciplined bid and placement control, negative-keyword hygiene, and weekly decisions tied to profit — not to whatever the auto-campaign happened to spend on.
Service detailsShipment plans, prep and labelling rules, restock timing, storage-fee control and stranded-inventory clean-up — the operational layer that quietly decides whether your ads ever get a chance to convert.
Service detailsKeyword research grounded in real search-term data, then titles, bullets, backend terms and descriptions written to rank and convert. Indexing checked, variations structured, gaps closed against competitors.
Service detailsSuppressed and flat-file-broken listings, category and brand-registry issues, policy warnings, reimbursement cases and account-health scores — handled with the case-writing that actually gets Support to act.
Service detailsMain images that survive the thumbnail test, infographics that answer objections in order, lifestyle sets, A+ modules and a brand store that reads like a shop rather than a slideshow.
Service detailsA full read of the account before anyone touches a bid: unit economics, ad structure, listing quality, inventory risk and competitive position — delivered as a ranked action list you can run with or without me.
Request an auditYou have a product ready and no idea how to get it indexed, priced, stocked and advertised without burning the first shipment on bad clicks.
Revenue plateaued months ago. Ads still spend, rank drifts down, and nobody can point to the one thing that would move it.
Top line looks fine but the margin has quietly gone. Usually wasted spend, fee creep, or a catalogue full of half-broken listings.
Several SKUs working, new marketplaces on the table, and you need the operational discipline to grow without breaking what already works.
No mystery, no six-week onboarding. You know what's happening in week one and what changed by week four.
I go through the account end to end — economics, ads, listings, inventory, account health — and write down every blocker I find.
Findings get ranked by impact against effort. You approve the short list, so the first month goes to what actually moves revenue.
Campaigns rebuilt, listings rewritten, creative shipped, cases filed. Changes go in deliberately so results stay readable.
A short monthly note: what changed, what it did to sales and margin, what I'd do next. One page, plain language.
Yes — that's the point. PPC, listings, FBA, account health and creative are handled together, because a campaign can't fix a listing that isn't indexed and a great image can't fix a product that's out of stock.
Regularly. For a first launch the work is front-loaded: unit economics checked before you commit stock, listing built to index properly from day one, and a launch plan that scales spend only as rank and reviews hold.
A free account review. You give me read access or a few screenshots and reports, and I come back with the blockers I can see and what I'd fix first. No obligation, and the findings are yours either way.
Fixed monthly retainer for ongoing account management, or a one-off project fee for audits, listing sets and creative work. You'll get the number before any work starts — no percentage-of-spend surprises.
Primarily Amazon US, UK and the EU marketplaces, plus CA and AU on request. If you're expanding into a new region, that plan is part of the strategy work rather than an afterthought.
Wasted-spend cuts usually show inside two to three weeks. Ranking and conversion changes take longer — expect a meaningful read at 60 to 90 days, because that's how long Amazon needs to re-settle after real structural changes.
Tell me your marketplace, product category, the main problem, and what a good outcome looks like. I'll come back with an honest read on whether I can help.
A free review, a ranked list of fixes, and a straight answer about what's worth doing first — whether or not we end up working together.